You know what phrase you don’t hear too often these days? “Thank you.”
Thank you for your business. Thank you for your loyalty. Thank you for your time; it was great meeting you today…
It just seems to slip people’s minds. Instead, most people do the bare minimum—a quick text here, a black-and-white email there—and send it and forget it. They either let their communications become impersonal or (even worse) they don’t make the effort at all. HUGE MISTAKE!
Let me fill you in on a big secret to success:
Business is ALL about relationships.
And in order to build relationships that add value to your professional and personal life, you have to make a lasting impression. Take it from me: going the extra mile is 100% worth it. Even better? It’s not complicated, so long as you have Talk Fusion Video Email.
I’ll prove it to you.
A few weeks ago, I took some top leaders out on the Talk Fusion yacht to celebrate our success and strategize for the future. It started out great, but a few hours in, let’s just say it was NOT your typical day out at sea: the boat was struck by lightning and we were stuck with nowhere to go, and nothing to do but keep building the business and making those all-important 3-way calls.
Luckily, none of the members of “Team Lightning” were hurt. But as you could probably imagine, the damage was extensive.
Thankfully, a very wonderful insurance claims specialist named Connie is dedicated to getting the Talk Fusion yacht back up and running again. I appreciate everything she’s been doing to help, so of course I sent Connie a personal “thank you” Video Email:
Connie watched my video multiple times right away, and she was floored:
“OH my goodness, you made my day!!!! That was so awesome that you took time out of your day to send me that. I am so touched”
Need I say more, team? Video Email is your SECRET WEAPON for standing out in the inbox, showing people you genuinely care and appreciate them, and building strong relationships. It’s a time saver and a deal breaker; a powerful gesture that only takes a little effort but makes a HUGE impact. No matter what industry or situation you’re in, follow my lead with Video Email and it’ll take you very far in the future.
–Founder & CEO Bob Reina